Leica Camera, Germany-based manufacturer of cameras, lenses and photo equipment have teamed up with French luxury brand Hermès to celebrate its 111th anniversary. Both these brands have combined their expertise to create a new limited edition pair of luxury binoculars. Named Ultravid, these anniversary edition binoculars reflects the core values such as precision, craftsmanship and tradition of both the brands. Leica Ultravid binoculars are available in two variants, each of which will be a limited edition of 111 pairs.
Paying tribute to the tradition of Leica Sport Optics, the two versions are the Leica Ultravid 8×32 HD Plus “Edition Hermès” and the Leica Ultravid 10×32 HD Plus “Edition Hermès”. Each of these exclusive binoculars will come with its own unique serial number along with one of a series of consecutive limited edition numbers. These black anodized Leica Ultravid HD Plus Edition Hermès binoculars come with a cool Hermès swift calfskin leather casing in the famous ‘Rouge H’.
Besides body of the binoculars, the shoulder strap is also adorned with extremely fine and elegant leather. An exclusive handcrafted swift calfskin leather and a canvas Hermès bag is also being offered with these special edition binoculars.
Cyril Thomas, Global Director of Leica Sport Optics shared his views on the partnership:
‘In the Leica Ultravid “Edition Hermès”, a tour de force of optical precision meets unparalleled craftsmanship. We are particularly pleased to see the continuation of the long-standing collaboration between Leica and Hermès in the creation of this special edition of Leica binoculars with an exclusive bag from Hermès included in the set’.
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